The venture capital community already recognizes that industries that focus on meeting the demand of minority communities while also appealing to a mainstream audience can generate outsized returns. These returns are often accompanied by shifts towards equity for historically underserved populations. College athletics is a prime example of an industry set for a shift; the industry is large, the inequity is staggering, and the product’s appeal is already in place.

Many investors also want to combine these excellent financial returns with the benefit of having a positive social impact simultaneously. In fact, positive social impact is a long-term risk mitigation strategy. Companies that bring short-term returns at the expense of ethical or moral character will eventually implode. Recent years have shown us that a deficit when it comes to ethics can ruin a company more quickly than can a lack of technical or financial reserves.

Our mission is longer term, and more important than immediate quarterly returns, and so it is important that our investors match our desire to responsibly manage equitable wealth creation, while being a net-positive addition to the communities, athletes, and athletes that we serve. The wealth that we will generate for our athletes will have positive outcomes for generations. We believe that the HBL represents the best model for educating and compensating college athletes moving forward.

The business of college sports is complex, and intersects higher education, technology, media, and the law, especially regulatory and antitrust laws. We have assembled a diverse leadership team uniquely qualified to navigate the landscape of college basketball as the HBL develops.

We are looking for mission-aligned investors and strategic partners that would like to join us on this journey. If you would like to help us achieve our mission, please contact us at: