Ralph Greene

Chief Marketing Officer


Ralph is the founder and CEO of Columbia Consulting Group. He vaulted into the sports technology consulting space in December 2016 after capping off a magnificent run working at some of the leading sports enterprises in the world.

During his 21-year Nike career, Ralph was at the forefront of some of the most dominant stories in Nike and sports history. Highlights include strategizing and executing “All-School” NCAA sponsorship deals; signing Tiger Woods, LeBron James, and Kobe Bryant; and igniting the international “wave” into the NBA with the identification and signing of Yao Ming, Tony Parker, and Dirk Nowitzki. More recently, Ralph lead Nike football, working on the NFL partnership, directing ESPN broadcasts of Nike football camps and events, and delivering the trailblazing technology partnership between Nike and Hudl, the leading football social network.

Ralph had a full career before going to Nike. He represented Hakeem Olajuwon of the Houston Rockets during his championship years in 1993-94. Ralph signed “The Dream” to an international spokesperson deal with the NBA, traveling from Paris to London to Malaysia, helping build the global NBA footprint. Ralph was a partner in Integrated Sports International (Now 16W Marketing) in the representation of Howie Long, Steve Young, and Phil Simms. Prior to that, he served as the sponsorship director for the NFL, driving partnerships with NFL sponsors like Gatorade, Nissan and Visa. Ralph began his career at Ogilvy & Mather Advertising as an account supervisor, leading brands like Campbell’s Soup and AT&T.

A graduate of Stanford University (’83) and Columbia University School of Business (’85), Ralph now resides in Tigard, Oregon.